Buy Rice Online From India's Finest Heritage Store

Most rice brands are excellent at what they do, consistent, mass-produced basmati at scale. We do something completely different. Every rice we sell is a single-origin, named variety - Kala Namak from Siddharth Nagar UP, Gobindobhog from Hooghly West Bengal, Rose Matta from Palakkad Kerala, Ambemohar from the Western Ghats of Maharashtra, Joha Rice from the river valleys of Assam, Katarni from the foothills of Bihar, Kolam from the heartland of Maharashtra, and Kasturi Aromatic Rice from the black soil farms of Central India. These are not blended grades or mandi mixes. They are specific grains, from specific soils, grown by specific farmers, each variety carrying the flavour, nutrition, and identity of the region it comes from. You won't find authentic Kala Namak or hand-pounded Joha on a supermarket shelf and that is precisely why we exist.

India once had over 1,10,000 rice varieties. Today most of us eat three or four. Heritage varieties like Kala Namak, Gobindobhog, Rose Matta, Ambemohar, Joha Rice, Katarni, Kolam, Kasturi Aromatic Rice, Kali Mooch, and Hand Pounded Brown Rice carry centuries of agricultural wisdom - they are naturally resilient, nutritionally richer, and deeply tied to regional food cultures. Kala Namak was cultivated in Buddha's time. Ambemohar was the rice of Maratha kitchens. Joha perfumed the river valleys of Assam long before basmati became a brand. Regular basmati is commercially optimised for yield and shelf life. Heritage rice is optimised for flavour, nutrition, and survival of a farming tradition. We exist because someone needs to keep these varieties alive and on your plate.

For dum biryani where long, dramatic, separate grains matter our 1121 Basmati is unmatched. Grains elongate beyond 20mm and stay beautifully distinct after layering. For Hyderabadi or everyday biryani with a softer finish, Basmati Special or Traditional Basmati work perfectly. For something unexpected our Aromatic Blend brings regional aromatic varieties together and gives biryani a depth that standard basmati simply cannot match.

Yes, and not just two varieties. Several of our rice varieties are well suited for people managing blood sugar. Kala Namak rice has a glycemic index below 55, meaning it releases glucose slowly and avoids the sharp blood sugar spikes caused by polished white rice (GI 70-80). Rose Matta is unpolished with the bran layer intact, higher in fibre, more filling, and gentler on blood sugar. Our Hand Pounded Brown Rice retains its natural bran and germ layers completely, making it one of the most nutrient-dense options we carry. Red Rice is rich in anthocyanins and natural antioxidants that actively support metabolic health. Our natural Brown Rice and unpolished Black Rice round out a range that gives health-conscious eaters real choices, not just one token healthy option. All of these are eaten daily by customers managing Type 2 diabetes and weight. Pairing any of them with proteins and vegetables gives the best results, and the flavour is far better than anything a diet plan usually offers.

Yes, we cater to bulk buyers including households, restaurants, and resellers. Special pricing is available on bulk orders. Contact us directly at +91 98109 61282 or visit us at 601/13, Kabir Bhawan, Chowk, Old Railway Road, Pratap Nagar, Sector 8, Gurugram, Haryana 122001 for wholesale enquiries and custom packaging options.